The following checklist is useful to assess where you are now and what to do next. Use the questions as a basic diagnostic to help figure out your gaps. The […]
Revolutionising Retention
What if I told you everything you thought you knew about retention was wrong? What if I told you, you need to rip up the renewal rule book and start […]
Optimising your subscription business for customer value
Subscriptions are nothing new. Traditional subscription companies kept customers at arm’s length. Subscriptions were an efficient financial model of recurring contracts. Now, high-performing subscription companies obsess over customers. Examples of […]
Beyond RFV – A New Dimension in Engagement Measurement
According to renowned management thinker Peter Drucker: “If you can’t measure it, you can’t change it.” So how can we improve engagement levels without first having a complete and comprehensive […]