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unlocking b2b subscription value

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Main Content

Performance enhancement for b2b subscriptions

Upskilling teams

build a high performance mindset across your teams

Subscription insights

tap into the know how of subscription leaders

Customer tests

Test how must-have your solution is and how to improve

Tool kit

I'm on a mission to help teams create must-have solutions for customers. Powered by the Substribe expert network. - Andy Burden

Unlocking enterprise value

Results, Product, Team Creating subscription intelligence to move fast with confidence. Building subscription acumen in your teams. And discovering how to create must-have solutions. Invest in your future growth today. © Substribe Ltd, established 2018. All rights reserved. Unauthorised use or reproduction of this material is prohibited

Expertise

The Substribe magic is created by the independent expert network for b2b subscription leaders. Practitioners in the Substribe expert network typically have more than 20 years experience. We meet throughout the year to advance our thinking about the conditions for high performance subscriptions. Subscriptions should be a gold …

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blogs about b2b subscriptions

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The four phases of B2B subscription success

B2B subscription businesses live or die by the quality of their lifecycle management. The Substribe Customer Lifecycle Framework maps the entire journey into four phases with clear metrics. Like all […]

The Value Trap of Legacy Subscription Metrics

Value and Volume Renewal Rates are the markers of legacy B2B subscription metrics. Substribe argues they risk creating a smoke screen around performance issues, holding back long term growth and […]