SubsClub: Measuring customer engagement
Topic: How should we measure customer engagement? Discussion points: - Define customer engagement and ways it can be measured- Why is it important e.g. retention, upsell, etc?- How can we […]
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unlocking enterprise value with recurring revenues
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Masterclass on Retention: Unlocking Net Recurring Revenues
Exemplary subscription companies are performing at 150%+ net recurring revenues also known as net retention rate (NRR). Positive NRR is the most important indicator of success because it means that […]
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SubsLab #3: Product Strategy
Virtual / digitalA quarterly showcase of thought leaders revealing insider insights from across the global b2b subscription economy – sharing their stories, advice and learnings. The focus is on product strategy and […]
Subs Think Tank: Exploring the Key Drivers for Optimising Subscription Success
Discussion points include:- Learning from progress the group is making- Sharing what's worked/not worked and what’s next- Identifying the key challenges and opportunities Who should attend? This event is invite […]
SubsClub: Retention
Folgate, Spitalfields 35-41 Folgate St, LondonTopic: Retention We’ve been talking for some time about how to move from a traditional, yet outdated, renewals programme, into a net revenue retention (NRR) strategy. But, what are the […]
SubsLab #4: product engagement score
Virtual / digitalWe're excited to have Ellie O'Connor, Associate Director of UX at S&P Global share how they have made a breakthrough, not just on defining a product engagement score but making it actionable. […]
Free
SubsClub: How to identify customer must have moments that impact retention
London, UKProduct engagement scoring is a hot topic. Why? B2B subscription companies offer a multitude of products/features, sometimes 100’s, to different segments of customers and sliced again at persona/use case level. […]
Free
SubsClub: Rocket Retention
Fora Borough, LondonThis one is sharing how to rocket retention. We’ll be opening the floor to get the latest insights about what’s working and being tested. You’ll be hearing from leading subscription […]
SubsClub – case study: turnaround of a high value subscription
A meeting for senior b2b subscription leaders to exchange ideas and consider how to rocket retention. During this session we have a case study about a turnaround. Off the record. […]
SubsClub – collaborate: using analyst interaction as a commercial lever
Annual subscriptions - problems take a long time to emerge, and longer to solve. How do you turn things around most effectively? How do you control the narrative to convince […]
SubsClub – refining the lever: analyst interaction
Using the analyst lever was the critical lever in the off record turn around case study earlier in the year, in the next collaborative session the expert network co-created the […]
SubsClub: exploring data as a service
Fora Borough, Londonb2b information companies setting their sights on being like software as a service have a better chance of becoming data as a service. It's in their DNA. But it's no […]
