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Masterclass on Retention: Unlocking Net Recurring Revenues

Exemplary subscription companies are performing at 150%+ net recurring revenues also known as net retention rate (NRR). Positive NRR is the most important indicator of success because it means that a company grows year on year without acquiring new customers. And the nature of recurring revenues means that this growth compounds year on year. For more information, see here.

Alongside our very own Andy Burden, we have a stellar speaker – Shannon Hamer, now COO at YourKeys (part of Zoopla). Shannon has years of experience in mastering retention at companies like The FT. Together, they will walk you through the very best in class NRR strategies.

Masterclass objectives:

  • To raise the bar for NRR performance by guiding the internal decision making unit responsible for retention
  • To show you how optimised b2b enterprise subs achieve high net recurring revenues through the 3 keys to NRR – retention, controlling churn and expansion

Key output:

The masterclass will help build an action plan to optimise NRR in the following chapters:

  • How to assess your situation
  • How to identify gaps
  • How to identify improvements
  • Building an action plan

Who it’s for:

Substribe membership is for b2b subscription leaders. The masterclass is exclusive for Substribe members, and will be shared on-demand, with a live Q&A to follow.

If you’re interested in this or any other Substribe member benefit, please get in touch with Claire Budd.

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