Substribe
unlocking enterprise value with recurring revenues
Topic: How should we measure customer engagement? Discussion points: - Define customer engagement and ways it can be measured- Why is it important e.g. retention, upsell, etc?- How can we get close to relating customer engagement to customer value/ROI?- What progress is being made, share what's worked, not worked and planned?- What are the key […]
Exemplary subscription companies are performing at 150%+ net recurring revenues also known as net retention rate (NRR). Positive NRR is the most important indicator of success because it means that a company grows year on year without acquiring new customers. And the nature of recurring revenues means that this growth compounds year on year. For […]
A quarterly showcase of thought leaders revealing insider insights from across the global b2b subscription economy – sharing their stories, advice and learnings. The focus is on product strategy and we have two great speakers: Tony Jaros, former Chief Product Officer of Sirius Decisions (acquired by Forrester) and Richard Linstead, Product Director of The FT […]
Discussion points include:- Learning from progress the group is making- Sharing what's worked/not worked and what’s next- Identifying the key challenges and opportunities Who should attend? This event is invite only and is aimed at MD/CEO level within a business that has at least 50% recurring revenues of no less than £20m. Fit the bill? […]
Topic: Retention We’ve been talking for some time about how to move from a traditional, yet outdated, renewals programme, into a net revenue retention (NRR) strategy. But, what are the key steps you need to take? At this SubsClub, key discussion points will include: - How to assess your situation - How to identify critical […]
We're excited to have Ellie O'Connor, Associate Director of UX at S&P Global share how they have made a breakthrough, not just on defining a product engagement score but making it actionable. Interested to find out how you can join and attend? Contact us today by emailing steve@substribe.co for more details
Product engagement scoring is a hot topic. Why? B2B subscription companies offer a multitude of products/features, sometimes 100’s, to different segments of customers and sliced again at persona/use case level. All with the aim to retain and grow accounts. Lots of data is being collected, usually around consumption, with the peaks tending to drive yet […]
This one is sharing how to rocket retention. We’ll be opening the floor to get the latest insights about what’s working and being tested. You’ll be hearing from leading subscription businesses. Previous sessions have included directors from Fastmarkets, FT Specialist, Ascential, LexisNexis, The Lawyer, CRU, S&P Global, Business of Fashion.
A meeting for senior b2b subscription leaders to exchange ideas and consider how to rocket retention. During this session we have a case study about a turnaround. Off the record. And we continue to progress the model/framework for rocket retention.
Annual subscriptions - problems take a long time to emerge, and longer to solve. How do you turn things around most effectively? How do you control the narrative to convince your peers you know what to do? What results can you expect to achieve, to manage expectations? Analyst interaction is used to improve revenue retention […]
Using the analyst lever was the critical lever in the off record turn around case study earlier in the year, in the next collaborative session the expert network co-created the optimal approach, and in this final session of the year, the group refined the playbook to optimise the use of this highly effective retention lever.
b2b information companies setting their sights on being like software as a service have a better chance of becoming data as a service. It's in their DNA. But it's no slam dunk. Challenges range from figuring out the value for customers, how to leverage existing resources, and pricing strategy. But getting it right is rocket […]
