SubsLab #3: Product Strategy
Virtual / digitalA quarterly showcase of thought leaders revealing insider insights from across the global b2b subscription economy – sharing their stories, advice and learnings. The focus is on product strategy and […]
A quarterly showcase of thought leaders revealing insider insights from across the global b2b subscription economy – sharing their stories, advice and learnings. The focus is on product strategy and […]
Discussion points include:- Learning from progress the group is making- Sharing what's worked/not worked and what’s next- Identifying the key challenges and opportunities Who should attend? This event is invite […]
Topic: Retention We’ve been talking for some time about how to move from a traditional, yet outdated, renewals programme, into a net revenue retention (NRR) strategy. But, what are the […]
We're excited to have Ellie O'Connor, Associate Director of UX at S&P Global share how they have made a breakthrough, not just on defining a product engagement score but making it actionable. […]
Product engagement scoring is a hot topic. Why? B2B subscription companies offer a multitude of products/features, sometimes 100’s, to different segments of customers and sliced again at persona/use case level. […]
This one is sharing how to rocket retention. We’ll be opening the floor to get the latest insights about what’s working and being tested. You’ll be hearing from leading subscription […]
A meeting for senior b2b subscription leaders to exchange ideas and consider how to rocket retention. During this session we have a case study about a turnaround. Off the record. […]
Annual subscriptions - problems take a long time to emerge, and longer to solve. How do you turn things around most effectively? How do you control the narrative to convince […]
Using the analyst lever was the critical lever in the off record turn around case study earlier in the year, in the next collaborative session the expert network co-created the […]
b2b information companies setting their sights on being like software as a service have a better chance of becoming data as a service. It's in their DNA. But it's no […]
SubsClub: Leaders in b2b subscriptions learn from each other and make meaningful connections. Discussions are framed around the Substribe performance matrix to consider how to protect and grow the installed […]
A pricing specialist walks us through her approach to pricing new products. Leading into discussions about pricing by use case. Some are already pricing this way. Others are exploring the […]