Find your north star – how data accelerates subscription growth

Online

Tom’s keynote session will cover setting the scene for us on how subscription models are evolving - in particular in the use of data to support growth. He will also detail how the FT has successfully scaled a B2B business alongside their more traditional B2C subscriptions and the key drivers behind this. Whilst a decade […]

Free

The future of B2B subscriptions

Events @ No. 6, London 6 Alie St, London

Introducing an exciting new event for b2b leaders who are serious about growing revenues and profits from subscriptions. Where the marketplace will come together to realise greater success for their business and customers.

SubsClub: Measuring customer engagement

Topic: How should we measure customer engagement? Discussion points: - Define customer engagement and ways it can be measured- Why is it important e.g. retention, upsell, etc?- How can we […]

SubsClub: Retention

Folgate, Spitalfields 35-41 Folgate St, London

Topic: Retention We’ve been talking for some time about how to move from a traditional, yet outdated, renewals programme, into a net revenue retention (NRR) strategy. But, what are the key steps you need to take? At this SubsClub, key discussion points will include: - How to assess your situation - How to identify critical […]

SubsLab #4: product engagement score

Virtual / digital

We're excited to have Ellie O'Connor, Associate Director of UX at S&P Global share how they have made a breakthrough, not just on defining a product engagement score but making it actionable. Interested to find out how you can join and attend? Contact us today by emailing steve@substribe.co for more details

Free

SubsClub: How to identify customer must have moments that impact retention

London, UK

Product engagement scoring is a hot topic. Why? B2B subscription companies offer a multitude of products/features, sometimes 100’s, to different segments of customers and sliced again at persona/use case level. All with the aim to retain and grow accounts. Lots of data is being collected, usually around consumption, with the peaks tending to drive yet […]

Free