How a Substribe discovery sprint created the blueprint for a recurring revenue model Triple Revenue. Quadruple EBITDA. Moved to a flagship buyout fund. PEI has a long history of relationships with the people who run private equity, private credit, infrastructure and real estate capital. Editorial credibility across every major asset class. A community of investment […]
Trusted Networks: creating must-have b2b insights
When data is no longer asymmetrical enough to be valued in its own right, and artificial intelligence is in every nook and corner, what is the edge you promise to create for your b2b customers? For my money, it’s in the unpublished expertise hiding in groups of leaders, who sense what’s waiting around the next […]
When did we forget b2b corporate subscribers are humans too?
NPS. NRR. GRR. ACV. LTV. CAC. TAM. ROI. TLAs a’plenty. If you force us to pick just one, it’s MHS. Must Have Score. Measure it. Improve it. It’s the score your customers give you. And it links to the buying criteria for corporate / enterprise subscriptions. Back in 2018 Substribe sought to educate about the […]
You have high growth – now how do you rocket retention?
That’s what we asked a room of b2b subscription leaders responsible for billions of NRR and GRR subscription revenues. What are the missing insights you need to carry on growing? Can your revenue retention rates climb ever higher? How high is too high? The way to rocket retention still involves the subscription fundamentals. Knowing the […]
Why it’s time to ditch b2b subscriptions*
*ditch BAD b2b subscriptions. The brilliant thing about subs is they get you close to your customers for a long time. As well as the by-product of compounding growth for your business (net revenue retention, etc). Subscriptions truly work when you get close to your customers in a way that creates an exchange of value. […]
how to build a must-have b2b community (9 big insights)
40 b2b leaders attended our Breakfast Club about building a must-have b2b community. We had 3 awesome speakers, Adam Smallman of PEI who shared a case study about launching a community, and Nancy Kinder of Connect and Share, and Darren Gough of Island23 who presented their expert guides to building a community. Community is fast […]
