Latest Past Events

SubsClub: How to identify customer must have moments that impact retention

London, UK

Product engagement scoring is a hot topic. Why? B2B subscription companies offer a multitude of products/features, sometimes 100’s, to different segments of customers and sliced again at persona/use case level. All with the aim to retain and grow accounts. Lots of data is being collected, usually around consumption, with the peaks tending to drive yet […]

Free

SubsLab #4: product engagement score

Virtual / digital

We're excited to have Ellie O'Connor, Associate Director of UX at S&P Global share how they have made a breakthrough, not just on defining a product engagement score but making it actionable. […]

Free

SubsClub: Retention

Folgate, Spitalfields 35-41 Folgate St, London

Topic: Retention We’ve been talking for some time about how to move from a traditional, yet outdated, renewals programme, into a net revenue retention (NRR) strategy. But, what are the […]